Surprisingly chic and modern classics at L.L. Bean

I don't usually comment on fashion, but I was so surprised by what I saw in the latest issue of L.L. Bean Women that I had to share. What do you think of their recent efforts to attract younger customers?

Some really cute flats - and they look comfy too. I'd get the green.


I'm loving the boots with the skirt


My 19 year old sister just bought this jacket - which they call the Homecoming jacket

Their color selection is also trendier - I'm loving this fuchsia set.



Love this gorgeous - modern cut wool jacket
Their bedding is more modern, too.